What are the Trends Changing the Airports Landscape?

Airports play a crucial role in the global air transportation network, connecting millions of passengers and tons of freight to their destinations each year. Let's explore the trends and innovations shaping the future of airports. What are they and how will they affect your business?

How Smart Airports Are Transforming the Future of Passenger Experiences

The aviation industry is soaring to new heights, and airports have an exciting opportunity to embrace the challenges of this evolution.

TREND

Airport Experience

How do you improve airport retail experience?

 

Airports are challenged to create new ways to engage consumers and appeal to their uniqueness. In a world where interactive and virtual reality experiences are the norm, airports would be remiss if they fail to provide consumers a highly realistic immersive shopping environment. By providing this type of experience, airports can deliver a powerful and lasting impression.

 

According to Nigel Dolby Consulting, missed opportunities in airport shopping and dining could result in up to $35 billion worth of lost sales a year.

 

Maximizing the media mix to reach the maximum number of consumers can help address this. Airports must ensure they provide consistent branding and messaging throughout the passenger journey.

Becoming a smart airport is not about technology per se. It’s about how airports apply data generated by sensors that are part of a smart airport’s infrastructure.

Aneil Patel

Air Policy Vice President of Washington, DC-based Airports Council International (ACI)

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Shape the Airport of Tomorrow

Learn how to optimize existing infrastructures and build the airport of the future: