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LATAM Marketing Director

Brazil, SP, Sao Paulo
CDI
2/6/2025
540451
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Role Description & Responsibilities

The LATAM Marketing Director is responsible for the overall marketing at the Geo level. This dynamic leader will define, build and execute an integrated Marketing Plan aligned with the LATAM strategy.

Lead the marketing team in LATAM to maximize the overall marketing contribution to the Dassault Systèmes’ Business, which includes local customer engagements, events, digital and communications marketing teams with budget management.

Build and implement a strong awareness & demand generation plan.

Develop and execute localized marketing strategies and plans.

Ensure a consistent, equity-based tone of voice throughout the companEnsure timely and effective execution of the operational marketing plan (tactics and programs).

Monitor metrics of all executions in order to continually adjust and enhance the marketing plan.

Create and maintain annual marketing budget

Contribute to the go-to-market strategy with documented insights on key market and competitive trends.

Work closely with the Executive Marketing team and LATAM Managing Director on the GEO Business Strategy and plan.

Represent marketing in GEO external activities (speaker at events, facilitator in Public relations, etc.) to generate interest and new business contacts.

15+ years of marketing experience
Degree in Marketing or related concentration.
5+ years of experience directly managing a Marketing team.
Multicultural experience in managing people in an international environment.
Sales (direct & indirect sales) knowledge and experience a strong plus.
Ability to represent DS Marketing in public speaking opportunities.
A collaborative leader who thrives in cross-functional teams.
Excellent communication skills in English (verbal, written, interpersonal)

Possess the following :

Interpret financial statements

Business management principles

Track key performance indicators

Buyer/Customer Knowledge and Profiling

Communication Strategy and Planning

Content Creation Strategy and Optimization

Marketing Planning and Strategy

Note: in order to be considered for this position, please submit an English version of your resume

Déclaration de diversité

Dassault Systèmes, avant-gardiste en matière de technologie et d’innovation durable, s’efforce de créer des équipes toujours plus inclusives et diverses à travers le monde. Nous avons la forte conviction que nos employés sont notre atout numéro 1 et nous voulons que tous, se sentent libres d’être pleinement qui ils sont vraiment. Notre objectif est qu’ils ressentent fierté et sentiment d’appartenance. En tant qu’entreprise à la pointe du changement, il nous incombe de favoriser l’inclusion de tous et participer à création du monde de demain.
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Dassault Systèmes est un accélérateur de progrès humain. Nous proposons aux entreprises et aux particuliers des environnements virtuels collaboratifs permettant d’imaginer des innovations durables. Grâce aux jumeaux virtuels d’expérience du monde réel qu’ils créent avec la plateforme 3DEXPERIENCE et ses applications, Dassault Systèmes est un créateur de valeur, au service de plus de 350,000 clients de toutes tailles et de tous secteurs d’activité, dans plus de 150 pays. Rejoignez notre communauté mondiale de plus de 23,800 personnes passionnées !