How to Transform Your Product Innovation Process for Success
Deliver game-changing products with speed, quality and cost savings. Take your product innovation process to new heights with an integrated platform.
Consumers are at the heart of your product innovation process. Today, they crave new products that are sustainable, cost-effective, yet innovative with the highest quality. Higher standards require higher levels of innovation. As consumer demands evolve, you need to improve your product innovation strategies, facilitate closer collaboration and accelerate the market launch of new products. Are you ready to transform your product innovation process and win the market with game-changing products?
Stay in Sync With Consumers
Since customer preferences change quickly, it’s crucial to expedite innovation in a timely manner. With access to consumer insights from market intelligence tools, your teams in the product innovation process — including product engineers — can develop new products that answer the needs of consumers and encourage new levels of demand.
Collaboration for Innovative Product Ideas
Siloed work structures impede the efficiency of your product innovation process. By making collaboration seamless between your teams in a connected environment, you can amplify innovative product ideas and reduce costs throughout design, engineering and manufacturing. Opt for a single collaborative platform that fosters diverse ideas, speeds up innovation and drives the commercial success of new products.
Lower Costs, Faster Time to Market
Transparency throughout the product development lifecycle is critical. With real-time visibility into each phase — from ideation and design to manufacturing — you can prioritize cost and quality in every decision. Leverage an integrated platform that offers actionable insights to identify bottlenecks, mitigate risks and optimize processes for enhanced efficiency.
Streamline Product Innovation for Rapid Ideation
The 3DEXPERIENCE® platform’s integrated capabilities enable home and lifestyle companies to bring new product innovation ideas to the market at speed and scale. By constantly innovating, you can offer more appealing products to consumers and grow market share. The single, user-friendly platform allows your teams to improve their product innovation strategy, maintain cost control and eliminate delays caused by cycles of rework.
Trusted By Industry Leaders
These industry leaders are using the 3DEXPERIENCE platform to transform the product innovation process and improve their competitive advantage. Will you join their ranks?
The Product Innovation Playbook
Solve five key innovation challenges with
industry-led strategies and be inspired by
five success stories.
All you need to know in a single playbook.
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With the support of the 3DEXPERIENCE platform, our project teams responsible for new product implementation can prepare projects easier and faster, keeping track of expected costs and margins from the beginning to end.
Product Innovation Strategy: Frequently Asked Questions
Research by Kantar Worldpanel reveals that 75% of business growth in the next decade will come through new product development. Therefore, the product innovation process is critical for home and lifestyle companies to stay relevant, increase market share and maintain a competitive advantage.
Technology is at the heart of a successful product innovation strategy. Leverage the integrated 3DEXPERIENCE platform to deliver more innovative products to the market faster and with the least costs.
Launch new products faster by integrating the entire product development process into a single collaborative environment with the 3DEXPERIENCE platform. With centralized access to product information, designers, engineers and researchers can collaborate more closely and accelerate innovative product ideas, which keeps new product launches on track.
The best innovation platform facilitates seamless collaboration between multidisciplinary teams, keeps product development costs low and lowers the risks of project delays while reducing time to market significantly. These critical capabilities are embodied by the 3DEXPERIENCE platform for home and lifestyle companies to elevate the product innovation process.
The product innovation process involves the creation of a new product or upgrading a product with additional features based on market dynamics and changing consumer preferences. Take European office furniture leader Nowy Styl as an example. The company recognized that the future workspace needed to adapt to the needs of a hybrid work environment. Using the 3DEXPERIENCE platform, the company transformed its product innovation process to launch new, relevant products faster.
Consumer preferences are constantly evolving. To stay relevant and increase growth, home and lifestyle companies must accelerate innovative product ideas to keep up with consumer needs and deliver products that will become commercial successes.
For instance, creating quality, high-performing products required endless design rounds, countless prototypes and time-consuming physical product testing. Today, thanks to the 3DEXPERIENCE platform, companies can quickly guide material choices and arrive at a better physical sample with the highest quality.