Industry Renaissance

Slovakia-based AeroMobil, for example,is taking preorders for a vertical-takeoff flying automobile, a new category of mobility that combines the best of automotive and aviation. That combination, in turn, allows the company to attract an entirely new category of customers – automotive pilots – with an entirely new experience previously available to a select few: on-demand air transportation.

Danish shoe firm ECCO has used its digital experience platform to produce comfort-enhancing, stride-correcting shoes customized to an individual customer’s feet in less than an hour. The experience puts ECCO at the crossroad of the fashion (footwear) and life sciences (orthotics) industries, creating the potential to entire entirely new markets serving new arrays of customers.

German agricultural equipment maker CLAAS uses its virtual experience platform to create an online virtual world where farmers will soon be able to test-drive new equipment, generating insights for the company’s next generation of products. After customers buy, IoT-connected devices on their harvesters and combines transmit data that CLAAS can sell to other agricultural firms.

Kreisel Electric, an e-mobility startup founded to develop batteries for electric vehicles, realized that the nascent industry needed a drive train optimized for electric motors. Kreisel used its virtual experience platform to assemble a virtual ecosystem of industry experts worldwide to collaborate on designing one.

Virtual Singapore is a scientifically accurate 3DEXPERIENCE twin that replicates the entire island state. The nation’s different agencies can use this virtual world to recognize and benefit from synergies among their activities and to simplify their interactions with members of the public.

A. Zahner uses virtual worlds on its virtual experience platform to perfectly plan, manufacture and install complex architectural exteriors. “With old-world techniques, the time it would take to continuously reiterate whether this [shape] would meet structure requirements, material requirements and manufacturing ability would take forever,” founder Tom Zahner said.

In Wichita, Kansas, John Tomblin, executive director of the National Institute for Aviation Research at Wichita State University, heard from an aerospace executive who complained his firm was investing two full years in training new engineering graduates in computer-aided design, engineering and manufacturing. “We want it down to zero,” the executive said. Wichita State responded by creating an experience-based learning program that trains students on the 3DEXPERIENCE platform, then puts them to work at multiple aircraft manufacturing sites around Wichita. “It’s applied learning for 3D design experience and knowledge of digital transformation software,” Tomblin said.

China-based Yellow River Engineering Consulting trains its Workforce of the Future by capturing the knowledge of existing employees for reuse by their peers today and in the future via its 3DEXPERIENCE platform. “By coding professional knowledge into specific design processes and decomposing buildings into components that can be reassembled into buildings through engineering templates, the knowledge and know-how about buildings can be captured and continuously updated on the platform,” said Shunqun Yang, leader of the company’s Engineering Academy. “In this way, the loss of knowledge and know-how caused by worker turnover can be avoided and the learning curve of new employees can be shortened.”