Challenge
DS Automobiles, the luxury division of PSA Group, wanted to develop a digital system of communication, distribution and sales.
Dassault Systèmes Response
The company selected Dassault Systèmes’ 3DEXPERIENCE Platform and its Virtual Garage Industry Solution Experience to create its immersive experience DS Virtual Vision.
Benefits
DS Virtual Vision allows the clients to customize their car mixing and matching 3 million personalizations and then visualize it in 3D in a totally immersive environment.
We used Dassault Systèmes' Virtual Garage to create DS Virtual Vision. [...] Immersive experiences allow us to offer our clients more possibilities and to more easily put them in real-life situations.
